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APU MBA 642 Marketing and Social Media

Resources for students enrolled in MBA 642.

Searching Worksheet


Hello, MBA 642 students! Sorry I can't be with you for your class on March 23rd. I've created this guide to help you get started with your research based on the information your professor gave me about your assignment. I'll be back in Anchorage in April, and if you'd like to meet with me, use the "Schedule Appointment" button under my picture. If you need help before then, use the options in the Need Help box to the right.

Social Media for Business

These are the library's two most comprehensive business databases. You'll get plenty of results searching just "social media". Add terms to provide a focus. Example: "social media" AND agriculture retrieves over 22,000 results in ABI/INFORM.

Consumer Spending, Produce Spending, Organic Spending

Agriculture in Alaska

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Ruth D. Terry